Telecommunications

Case Study

Welcome to the Wireless World

In September 2007 Citigate invited the national media to meet Charles Dunstone, CEO of The Carphone Warehouse, at the opening of the company’s wireless flat in Oxford Street.   The briefing positioned the company as the first-choice for advice about wireless devices in the home and extended the impartial advice model from mobile phones to the broadband market. 

View video of Charles Dunstone in the wireless flat